Writing a Blog Script to Promote Instant Cuko as Culinary Innovation from Palembang

Abstract

This final report aims to know how to write a blog script to promote
instant cuko as culinary innovation from Palembang using Research and
Development (R&D) Method by Sukmadinata (2017). The method has
three stages: (1) preliminary study; (2) model development; (3) final
product testing. The techniques of collecting the data were literature study
and interview. Then, the data was analyzed by classifying data, writing,
and uploading the blog script. After collecting the information from the
literature study and field survey, the first draft of the blog script was
developed based on Balkhi (2015) about the stages of structures in writing
a blog script. The script of the blog contains the title, the introduction,
the main body, and the conclusion. The blog script entitled “Instant Cuko
as Culinary Innovation from Palembang” is a medium to promote instant
cuko. The script is put in a blog and uploaded on Blogger. The blog helps
tourists get information about instant cuko and aims to make it easy to bring
cuko from Palembang. This research was conducted using the Research
& Development approach with the Preliminary Study, Model Draft, and
Final Product Testing and Dissemination stages. Data was collected
through interviews, observations, and questionnaires. The research was
conducted in July-November 2023. The outputs of this research are final
report, proceeding FIRST, scientific article published journals accredited
by SINTA, Blog Script, and partnership.